In an increasingly competitive media marketplace, gaining maximum coverage for the issues that matter is key to making sure your stories make a difference. Learn why editors reject or select humanitarian and NGO stories and how to avoid the classic pitfalls. This course will show you how to produce fantastic visually led pitches using the right platforms to ensure maximum coverage and compliments the storytelling courses held from  March to December 2018.

What you will cover:

  • How to tell visual stories that sell in well,
  • Pitching photo stories to the media,
  • The relationship between media and photography,
  • Understanding what the media wants,
  • Understanding what the media doesn’t want (what not to do),
  • The role of wire services like AP, Reuters, AFP, and EPA,
  • How to file photographs as press handouts to the wires,
  • Using web platforms and social media effectively for dissemination photography.

What to bring:

  • Laptop to take notes,
  • At least two story ideas.


 is the expert humanitarian storytelling agency for non-profits and NGOs, working with award-winning journalists and content specialists to help tell stories that make a difference. Namrata Dhingra  is an award-winning investigative journalist and a key member of the BOPIO team, with two decades of global experience producing news, current affairs, documentary investigations and features. Namrata is a highly experienced international media trainer and consultant, with a particular focus on storytelling training and strategic communications.